Apple Is Building a Wireless Future

| Technology

Apple Is Building a Wireless Future


After a very long wait, Apple finally introduced wireless charging for the iPhone 8, 8 Plus and X, something Apple fans have been wanting to see for a long time.

Apple has now stepped up their game when it comes to wireless charging after acquiring PowerbyProxi, a wireless charging company.

Apple rarely comment on their acquisitions but Dan Riccio, senior vice president of hardware engineering at Apple, confirmed the acquisition and said that the team will be “a great addition as Apple works to create a wireless future.”  

He went on to say “We want to bring truly effortless charging to more places and more customers around the world”.

PowerbyProxi was founded back in 2007 as a spin-off from the University of Auckland, founded by Fady Mishriki.

He said that “The team and I are thrilled to join Apple. There is tremendous alignment with our values, and we are excited to continue our growth in Auckland and contribute to the great innovation in wireless charging coming out of New Zealand”.

Specific details regarding the acquisition are unclear, it’s not clear how PowerbyProxi will help Apple enhance wireless charging but the company does already produce a range of high-watt devices that could potentially charge larger devices like MacBooks, etc.

Apple has already released their own multi-device wireless charger, the Airpower, which shows Apple is ready to convert to wireless charging and hopefully this acquisition will help push all Apple devices to better wireless charging.

Luke Stanley