Website design, SEO and other Estate Agent News
Social Media Reports from Google Analytics
Have you ever doubted the importance of Social Media? Google has
released some new Google Analytics features, which gives you even
more ways to use reports to improve your business and includes a
social media feature that measures the value of your social
Measure the value of social media with Google
Social media for SEO is more important than ever and Google
Analytics now lets you measure the impact of your social marketing
The four new reports collect key data to help you see the
effects your social media has on your business.
If you are interested in checking out your social media efforts,
you will find the Social Value Overview, Social Sources, Social
Plugins and Conversion Reports in the Traffic Sources section of
your Google Analytics Account.
What else is new with Google Analytics?
Export and Share Reports
Another new feature is that Google Analytics now lets you export
and share reports. You can export, download or email any report
directly from your account. You are even able to auto share, for
example if you wished to send weekly reports to your boss you can
get them automatically sent.
Track paths through flowcharts
This is a very interesting new feature that allows you to see
the order in which visitors trigger clicks and the popular paths
people take when on your website. There is also a date comparison
feature with all Flow reports so you are able to see how visitor
engagement changes over time.
Check out some of these reports via Visitor Flow, Goal Flow or
the Events flow.
By Luke Stanley
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