Website design, SEO and other Estate Agent News
27
Jan
Letter from America
From our correspondent
in New York, Troy Stanley gives Resource Techniques a firsthand
account of the Inman Estate Connect Conference.
'I shouldn't be, but I am astounded by the energy and passion of
the attendees at the Inman Estate Connect Conference. Every year
more and more property professionals seem to be increasingly clued
up on technology and how it affects them in the Estate Agent
industry. This year was no exception.
The three day Conference was at New York's Marriott hotel in
Times Square and the quality of the speakers was second to none. A
whole range of industry experts from Google, Zillow, Craigslist,
Trulia and many more presented captivating speeches that gave
insight into widely debated topics.
Bradley Inman, Founder and publisher of Inman news, opened the
conference with a welcome address on 'How instant and live is
changing your world'. This presentation set the tone for the rest
of the conference - the notion of real-time and its effect on the
Estate Agency industry.
Real-time can manifest itself in many different forms, such as
social media, Search Engine Optimisation (SEO), mobile, and online
blogs. Each one of those forms provides a different benefit and
attraction to the end user, which is why they have become
mainstream and no longer something for the "technology geek".
Over the next coming articles I will share my experiences of the
Inman Connect Conference in New York and how our fellow property
professionals across the pond predict what is around the next
corner.
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