Website design, SEO and other Estate Agent News
4
Jan
Google ranks down Chrome
Go to Google and search for “Browser”, what’s
missing?
Google Chrome no longer appears on the organic search results
for the term “Browser” after Google applied a penalty
against Google Chromes homepage because of Google’s own
sponsored post campaign.
Google has said that even though it felt there were no remaining
violations of its guidelines, the search engines spam team would
reduce the PageRank value of www.google.com/chrome. This will
result in the decrease in rankings.
Google have said that they are investigating and taking manual
actions to demote Google Chromes homepage and lower the sites
PageRank for a period of at least 60 days.
As we already know Google are strict with their Webmaster
Guidelines as to provide better search for its users, even if that
means penalising its own products.
With that in mind, Google Chrome now has to rely on sponsored
links to appear on page one for the term “Browser”.
Estate agents should always be wary of their online campaigns as
it could result in similar penalisations if Google catch up with
you.
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