Website design, SEO and other Estate Agent News
Four web usability basic you must incorporate
The usability of a website is very important. Having a
user-friendly website will encourage users whatever their
experience and allow them to use your website for its intended
purpose with ease.
Testing the usability of your website is easy to do, put
yourself in your customer’s shoes and ask yourself:
- Can visitors easily find what they are looking for?
- Can the user easily identify what you have to offer?
- Is your site efficient, intuitive, engaging, and overall
Here are the main points you should review.
Navigation is one of the most important components on your
website. A well planned navigation will immediately show the user
how to navigate through your website quickly and efficiently.
A good navigation will be consistent. It should never move and
always keep the same buttons throughout your website. The
navigation should stand out and be interactive. Having rollover
buttons and hover links gives a visual cue for the visitors to
2. Design Elements
Over doing the graphics, incorporating flash and large images
will slow down the loading speed of your website. This will
generally result in a usability issue.
The majority of us don’t really read the content within a
website; readers tend to scan a lot of the content so make sure it
isn’t bulked together and is laid out nicely.
The text should be clear, informative and to the point.
Sub-heads and bullets help break up text and let the reader find
what they're looking for faster.
If you still aren’t sure if your website is user-friendly
ask someone who isn’t familiar with your website to review
it. They don’t have to be a professional or even experienced
with the internet as the point behind this exercise is to
accommodate for all people.
By Luke Stanley
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