Website design, SEO and other Estate Agent News
Add value to your content with these 4 easy steps
Do you think people are getting what they want from your content
and blog posts? Hopefully you are already sharing your ideas,
giving advice and providing inspirational content to your readers
but you still could be missing out on a few extra tricks that will
encourage users to return again and again.
Here are 4 simple tips to help add value and depth to your
1. “Try this” tips
It’s easy to provide information but actually getting
readers to implement what they are learning isn’t easy.
Aim to keep it simple, provide straightforward tips and steps to
make it easy for them to put it into practice.
2. Link to useful resources
If the post relates to something you’ve written in the
past and may further help your readers than link back to it. For
example, if you are writing about “a guide to selling your
house”, you might want to link to a previous post about
“how to choose the right estate agents”.
This way you keep people engaged throughout your articles and
give them the option to read more specific advice if they want
3. Make it easy to read
Subheadings, bullet or numbered points and bold text for
keywords... all of these make it easier for your reader to take in
what you are saying.
A lot of text bunched together is hard for the user to read.
Ensure you break the content up into sections, with clear
4. Give examples
When you’re explaining a concept, give the reader a clear
example. This may be a screenshot, video, photo or case study that
can back up your idea to help them visualise what you are
By Luke Stanley
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